
Overview
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Business Goal & Achievements
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Team
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
My Role
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
Timeline
Sep 2024 - Dec 2024
Launched in Oct 2024
Project Type
Mobile app, mental wellness tool

Find us on Apple and Google Store!
Feel free to play around with Lepal on Apple and Google Store, or at our website.
Splash Screen Design
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Hatch Your Lepal
Hatch Your Lepal
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Short Quiz
Short Quiz
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Evaluation UI
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Reports
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Reports
Reports
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Loading
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Transition
Transition
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Research
Lepal started small.
So the primary business goal is to get as many people interested as possible, and keep them interested in a long run.
Out of 5k user survey samples from 20% Millennials and 80% Gen Z, we found that:

"I am very critical and self aware of their mental health, but I am also busy and need flexibility in commitments."

"Society still abuses people because of mental health and sees it as vulnerability. I need a safe space to talk to people who share similar confusion."
"Society still abuses people because of mental health and sees it as vulnerability. I need a safe space to talk to people who share similar confusion."

"I like to have an outlet to be open about what I think. I need to feel like I am normal."
"I like to have an outlet to be open about what I think. I need to feel like I am normal."
From Competitors Research on 8 competitors, here are 2 findings we had for 2 direct competitors:
Putting long user survey in the new user onboarding flow can risk making the process tedious, leaving the "I'm not sure if I will keep using" first impression.
Introducing concepts through plain text rather than interactive experiences reduce user engagement, leading people to click "skip" or "continue".
Introducing concepts through plain text rather than interactive experiences reduce user engagement, leading people to click "skip" or "continue".


Onboarding Flow & Mechanism
What does it mean to me as an interaction design role?
The onboarding needs to be eye-catching,
and make users to put a balanced amount of effort, so they feel like they already invested something.
We maximizes the most engaging experience (lepal hatching and matching) and minimizes the efforts put into personal-based quizzes.

Then, we let users quickly try out our interactive features after asking a simple question to let user choose a role they want to be. We let the algorithm to adjust the interactive content as time goes, which saves time for the user to manually fill in the information.

Next, we developed a gamified rewarding mechanism,
To make sure that users don't have to put much time daily,
but still make the progress to hit the weekly streak.

Impact and Outcome
User-Driven Design Process
One of the key takeaways was the importance of user feedback and iterative design. Conducting usability tests with target users has been crucial for B2B product designs, as each feature development requires a deep understanding of the specific challenges faced by stakeholders and identifying market gaps.
Navigating through uncertainty and making informed decisions, both individually and as a group, was a significant growth experience.
One of the key takeaways was the importance of user feedback and iterative design. Conducting usability tests with target users has been crucial for B2B product designs, as each feature development requires a deep understanding of the specific challenges faced by stakeholders and identifying market gaps.
Navigating through uncertainty and making informed decisions, both individually and as a group, was a significant growth experience.
What's Next
Looking ahead, we envision expanding the reach of our solution through the development of extensions that can absorb information from existing research papers to generate data points.
We also look forward to diversifying our team by bringing in more engineers and psychologists to help develop a more comprehensive HIVE family. With a diverse team, we can benefit from a range of skill sets and backgrounds, providing us with unique insights.
Looking ahead, we envision expanding the reach of our solution through the development of extensions that can absorb information from existing research papers to generate data points.
We also look forward to diversifying our team by bringing in more engineers and psychologists to help develop a more comprehensive HIVE family. With a diverse team, we can benefit from a range of skill sets and backgrounds, providing us with unique insights.

Overview
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Business Goal & Achievements
Lepal.ai is an AI mental wellness companion that supports emotional well-being through CBT-based micro-interactions, gamified exercises, and personalized spirit companions.
Designed for Gen Z, it blends mental health with daily routines through engaging, bite-sized experiences.
Team
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
My Role
1 Interaction Designer (me)
1 Visual Designer
10 UX Researchers
Developers from Google
Timeline
Sep 2024 - Dec 2024
Launched in Oct 2024
Project Type
Mobile app, mental wellness tool

Find us on Apple and Google Store!
Feel free to play around with Lepal on Apple and Google Store, or at our website.
Splash Screen Design
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Hatch Your Lepal
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Short Quiz
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Evaluation UI
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Reports
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Reports
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Loading
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Transition
Begin creating node elements by dragging or uploading various types of materials, such as videos, voice recordings, links, and text, into an empty container on the freeform canvas.
Research
Lepal started small.
So the primary business goal is to get as many people interested as possible, and keep them interested in a long run.
Out of 5k user survey samples from 20% Millennials and 80% Gen Z, we found that:

"I am very critical and self aware of their mental health, but I am also busy and need flexibility in commitments."

"Society still abuses people because of mental health and sees it as vulnerability. I need a safe space to talk to people who share similar confusion."

"I like to have an outlet to be open about what I think. I need to feel like I am normal."
From Competitors Research on 8 competitors, here are 2 findings we had for 2 direct competitors:
Putting long user survey in the new user onboarding flow can risk making the process tedious, leaving the "I'm not sure if I will keep using" first impression.
Introducing concepts through plain text rather than interactive experiences reduce user engagement, leading people to click "skip" or "continue".


Onboarding Flow & Mechanism
What does it mean to me as an interaction design role?
The onboarding needs to be eye-catching,
and make users to put a balanced amount of effort, so they feel like they already invested something.
We maximizes the most engaging experience (lepal hatching and matching) and minimizes the efforts put into personal-based quizzes.

Then, we let users quickly try out our interactive features after asking a simple question to let user choose a role they want to be. We let the algorithm to adjust the interactive content as time goes, which saves time for the user to manually fill in the information.

Next, we developed a gamified rewarding mechanism,
To make sure that users don't have to put much time daily,
but still make the progress to hit the weekly streak.













